How does energy drinks at school effect the students Essay

In general, many people on school drink and buy energy drinks, also during school. It is bought so often, because those energy drinks are very cheap and delicious. Those energy drinks are found almost everywhere; at supermarkets, petrol stations, hospitals and more and more. Energy drinks shouldn’t supported so much, because it has very badly side-effects. Researchers have proven that those energy drinks have side-effects. I will sum up the side-effects: -Diabetes, the energy drinks contain much sugar what provokes diabetes, what a very bad decease is. -Hyperactivity, the content of caffeine is very high what leads to very abnormal active childrens at school. -Arteriosclerosis, the drinks also lead to a higher production of calcium in the veins. -Arterial occlusion, because of the drinks people will have a higher cholesterol content. -Fatness, in general, people will higher fat production what leads to fatness. At school must the drinks been banned, and there must be controls to make sure that none of the students drink those drinks. And there must be sanctions when students have those drinks at school or if they drinks them. The parents must be informed about those sanctions, those side-effects. because of this, the parents are capable to talk to their children(s) about these drinks to inform them about the dangers Also the supermarkets have to do something at those things. They can lower their quantity and orders of those drinks, so there will be less bought drinks. Or they can set a limit at the quantity of how much you can buy on 1 day. Advertising can be reduced, like it has been done with tabac. The prices can be raised, so the people are less like to buy many of these drinks. Factories also have to do something at this problem. The quantity of how much they produce can be lowered, this causes a lack of offers what causes higher prices in the stores, and that will reduce the purchase quantity. Change the content of those bad matter and the many side-effects are gone. They also can stop their advertising of this product and stop supporting the drinks. After all, the people have to be careful with those drinks and inform the people about the dangers. There are solutions to solve this problems, but the companies and the consumers have to work along with this, otherwise it won’t help.

Increase Crime Among Youth Essay

1. This is to confirm that we have allotted flat no. D4 / E 5 admeasuring 920 Sq. ft.(built up area) on the Survey No.49 A / 7 constructed by us to shri PARAG VIJAY MODI for a total consideration of Rs.12,00,000/-(Rupee Twelve Lac Only)Under an agreement for sale dated 20 /12/2012. 2. We confirm that we have obtained necessary permission / approvals sanction for construction of said building from all the concerned competent authorities and the same are in force. The construction of the building as well as of the flat is in accordance with the approved plans. We assure that the said flat as well as the said building and the legal appurtenances there to be not subject to any encumbrances, charge or liability or any kind whatsoever and that the entire property is free from encumbrances and marketable. We have a clear, legal and marketable title to the said property and part thereof. 3. Shri. PARAG VIJAY MODI has/ have paid the total cost of Rs. 5,90,000/-(Rupees Five Lac Ninety thousand Only). 4. Possession of the said Unit/Gala/Shop/ Premises / Flat will be given to Shri. PARAG VIJAY MODI . 5. We have hereby confirm that we have NO OBJECTION to your giving finance to Shri. PARAG VIJAY MODI his & her mortgaging the said Flat to your Bank by way of security for repayment of such finance. Notwithstanding anything to the contrary contained in the said agreement. We hereby register the Bank’s charge in our books in respect of the said Flat. AND Shri PARAG VIJAY MODI will not be permitted to transfer, assign, sell off or in any other way/ manner deal with the said Flat prejudicial to the interest of the Bank, without the prior written consent of your bank. 6. We undertake to form a Co-operative Society of the Flat holders of the aforesaid building under the Maharashtra Co-operative Societies Act.1960 within two years from the due hereof. We also agree to inform and given proper notice to the Co. operative Society as and when formed, about the said flat being so mortgaged to your Bank. 7. We are aware that relying on what is stared herein above, you have agreed to give the finance to Shri. PARAG VIJAY MODI P.S. Your are requested to issue your pay order in favour of sarasvat Bank c/a No CAPUB /11 M/s Gagangiri Construction. Instruction: If No.5 is not applicable then cancel the same and renumber the remaining paragraph.

Mang Inasal Essay

I. Executive summary Mang Inasal is a locally owned fast food restaurant in the Philippines that will be soon, positioned as an international franchise through our creative approach to the company’s image and detail presentation. Mang Inasal will provide a combination of excellent food at value pricing, with fun packaging and atmosphere. Mang Inasal is the answer to an increasing demand for BBQ’ed fast food, to be consumed while having quality time with your friends or family in the shopping mall. In today’s highly competitive environment, it is becoming increasingly difficult to differentiate one fast food outlet from another due to its variety of product line and services. Dubai, a city state, is now becoming the model metropolis in the Middle East’s new economic boom. With more than a total population of 2.106 million (2013), mainly from neighboring countries (Malaysia, Indonesia, Thailand and the Philippines), Dubai’s import in meat, vegetables and so on in its sector is the strongest in the region. Our main priority is to establish one fast food restaurant in a crowded mall, preferably in one of prominent shopping malls in Dubai. Later, our effort will be a further development in our service and product line in the surrounding area. This plan is prepared to obtain a location for the initial launch of this concept. Additional financing will need to be secured for the fast food restaurant. The financing, in addition to the capital contributions from shareholders, will allow Mang Inasal to successfully open and expand. The initial capital investment will allow Mang Inasal to provide its customers with a value-driven, entertaining experience through the creativity of its founders. Mang Inasal will entice the diverse culture to bring their friends and family with our innovative environment, fresh-cut Chickens, and selection of unique signature sauces. II. Business overview A. Business profile History Mang Inasal (Ilonggo term for Mr. Barbecue), the Philippines fastest growing barbecue fast food chain; serving chicken inasal, pork barbeque and other Filipino favorites, was first established on December 12, 2003 in  Iloilo City by businessman Edgar Sia II. Apart from the usual food presentations of multinational food company copycats, Mang Inasal endeavors to adhere to elements that bear a distinctively Pinoy stamp-grilling with charcoal, rice wrapped in banana leaves, a marinade concocted out of local spices and herbs, bamboo sticks for skewers, and the ambience that encourage skinamot (Ilonggo term in eating with the hands) whenever chicken inasal is served. In the year 2014, seven marketer’s decided to franchise Mang Inasal . They decided to penetrate the new market in Dubai, with the use of their experiences in the marketing field, they will try to capture the new market of the Middle East to patronage Mang Inasal to the population of Dubai. They will try to use the cultural, economic, political, and technological environment of their market area for their advantage in order for them to achieve their objectives and goals as a marketeer, with the use of the cultural diversification of the country we marketeers will try to cater this diverse cultured by offering new product lines such as grilled lambs and chicken for Muslims and original mix recipe of Mang Inasal such as pork inasal and chicken inasal for non-Muslim customers. In using our SWOT matrix we will try to consider our strengths and opportunities in gaining new insights, marketing strategies, and programs to adapt and improve our brand equity towards our market. B. Background of the product Mang Inasal is a fast food restaurant chain; its vision is to be the first choice and leading fast food chain everywhere nationwide. Its mission is to provide great tasting products and quality services to our customers with a great pinoy ambience fast food chain nationwide. Develop, motivate and retain employees in providing benefit programs, employment security and good working environment by applying new technologies for better and easy way of serving. Do our best to provide good quality products and services to our franchisees with fairness and integrity. And provide livelihood programs to the community by treating them as our business partners. If you want a great deal to satisfy your enormous appetite, the Mang Inasal Menu is the one to choose from. With the most reasonable prices covering a variety of meals, the Mang Inasal menu will make you feel like a winner! Really, your money’s worth is guaranteed with filling and satisfying meals. Have you ever heard of unlimited items offered by restaurants? Well, the Mang Inasal Menu offers unlimited rice and that’s the best deal a Pinoy can ever want. Eating big servings of chicken and pork is gratifying with cups and cups of rice. Mang Inasal is a Filipino restaurant chain that offers delicious chicken barbecue as the main product. Its recipe is uniquely delicious with big chicken servings marinated, skewered over charcoal and served over banana leaves; it’s a real Pinoy recipe everybody loves. The Mang Inasal Menu is excellent; everything in it is 100% delicious. Mang Inasal has a variety of product line raging from BBQ’ed Chicken legs to Grilled Fish with unlimited rice, and its desserts are the Leche Flan, Toron Split served with a two scope ice cream covered in choco syrup, and the famous Halo-Halo Filipino Styled dessert, served drinks are Sago at Gulaman, Iced tea, Coca cola and hot coffee. It has been one of the most favorite eateries nationwide with over 445 branches and growing, and a staggering 10,000 employees system, it has become famous and profitable for any individual to finance as a business. During Mang Inasal ’s reign in the fast food chain it has consistently growing over the past year finishing in the top 3 in the most visited fast food chain in the Philippines and Edgar Sia aim is to be top two in the Fast food chain industries beating Chowking in it’s position. Below are some menus that Mang Inasal serves to its customers: PABORITO/FAVORITE MEALS (UnliRice) PM1 Chicken Leg w/ Rice Barbecued chicken leg and thigh with unlimited rice PM1.5 Chicken Leg (spicy) w/Rice Barbecued chicken leg and thigh with unlimited rice (in spicy flavor) PM2 Chicken Breast w/ Rice Barbecued chicken breast and wing with unlimited rice PM3 Pork Inasal w/ Rice 3 sticks skewering pork, barbecued in inasal way, unlimited rice PM4 Sizzling Fish w/ Rice Sizzled Bangus fish with unlimited rice PM5 Sizzling Pork w/ Rice Sizzled pork with unlimited rice PM6 Roasted Fish w/ Rice Roasted boneless Bangus with unlimited rice PM7 Grilled Liempo w/Rice Grilled liempo marinated with sweet and spices with unlimited rice Others Bangis Sisig Sizziling Pork Ensaladang Talong SULIT/AFFORDABLE MEALS SM1 1pc Chicken Inasal w/ Rice Chicken Inasal is a grilled chicken dish and one of the well-known Ilonggo dishes with unlimited rice SM2 2pcs Pork Inasal w/ Rice Pork Inasal is a grilled pork dish and one of the well-known Ilonggo dishes with unlimited rice MERIENDA/SNACK MEALS Pansit Bihon/Bijon Pancit Bihon or Pancit Guisado is a Filipino noodle dish and is a staple second to rice. Dinuguan at Puto Cake Pork blood stew, blood pudding stew, chocolate meat served with 3 puto cake DRINKS/Beverages Sago’t Gulaman Sago at gulaman drink is sweet, thirst-quenching and popular during the sizzling summer months. Softdrinks Mang Inasal serves some of the most popular fast food chain such as sprite, coke and royal Iced Tea Freshly brewed each day from a premium blend of tea leaves. Tea is a natural source of protective antioxidants Coffee Mang Inasal serves piping hot brewed coffee for our customers DESSERTS Halo-Halo Halo-halo is a popular Filipino dessert with mixtures of shaved ice and evaporated milk to which are added various boiled sweet beans, jelly and fruits. It is served in a tall glass or bowl. Leche Flan/Creme Caramel Crà ¨me caramel flan or caramel custard is a custard dessert with a layer of soft caramel on top, as opposed tocrà ¨me brà »là ©e, which is custard with a hard caramel top. Turon Split is a dessert made out of banana concealed in a lumpia wrapper With Mang Inasal s variety of product line and with a very high value brand name and profitable institution it can compete with other fast food chain nationwide, but can this ever growing business be used in other countries, can it’s business practices and product lines and system be brought on foreign soil not just to challenge its competitors head on but to prosper as a fast food chain and complete its vision as the leading BBQ fast food chain in the country? Below is an analysis of the environment of where Mang Inasal Branch will prosper, its analysis includes Company analysis, Competitor Analysis, Customer analysis, and Environmental analysis which includes the PEST or Political, Economic, Social or cultural and Technological analysis in which the Franchised Mang Inasal branch will launch. C. Background of the Market The destination of where Mang Inasal will prosper will be in the nation of UAE specifically in Dubai. Why Dubai? Why did choose the country Dubai instead of any other country? Because Dubai is the mecca for growth is the no.1 country in the oil business giving us an advantage in making use of its economic growth? And it stands in having the highest imports in any other UAE capitals in all of the Middle East but above all we choose Dubai for one single purpose. And that purpose is Food. People in Dubai love to eat, and as a fast food chain business that is one great news for us, but what separates us from our competitors’ is the product line that we offer because statistic shows that people in Dubai likes to eat rice since rice is the best side dish when eating meat with sauce or vegetables. The imported food of Dubai consisted mainly of fish, rice, bread, dates, yogurt, homegrown vegetables, and meat from sheep, goats, and camels. And this are most consumed food that people eat in Dubai D. Situational analysis Company Analysis Goals The goal of our company is to be the first choice and leading barbequed fast food chain of everywhere nationwide, and to provide great tasting product and quality services to our customers with the use of different kinds of products we will try to capture the large market in our new market area and cater their culture by offering new product lines that are made from lamb/sheep products. With the use of our marketing expertise we will try to analyze what is our opportunity and threats in our environment to maximize our growth in the fast food industry. Focus Our restaurant focuses on customers who loves to eat food, whose customer classes are mostly class C’s D’s and E’s since the product of Mang Inasal are affordable and cheap, and whose customers that has an active lifestyle in eating, our restaurant’s new product line are specialize in chicken, pork and possibly new product line lamb with unlimited rice to align its food chain culture towards the culture of our target market. Strengths Our strengths as a fast food chain is endorsement, large target market, market leader in barbeque fast food chain, accessibility, and strong commissary system in which case we can utilize these strengths to create new marketing strategies and programs in developing new product and services to offer in our growing and diverse market. Weaknesses Our weakness as a fast food chain is unhealthy food, Filipino culture,  brands under the Mang Inasal , commissary struggle, and lack of research for other countries since Mang Inasal is under Jollibee Corporation McDonalds can consider us as a threat in the market area and that the lack of technology can cause a delay in our R and D in improving our restaurant’s products and services. Customer Analysis Number The total population of Dubai is 2.106 million (2013) Approximately 85% of the expatriate population (and 71% of the emirate’s total population) was Asian (chiefly Indian, Pakistani, Filipino, Bangladeshi and Sri Lankan). About 3% of the total population of Dubai was categorized as â€Å"Western†. In addition, 16% of the population (or 288,000 people) lived in collective labor accommodation were not identified by ethnicity or nationality, but were thought to be primarily Asian. Approximately 85% of the expatriate population (and 71% of the emirate’s total population) was Asian (chiefly Indian, Pakistani, Filipino, Bangladeshi and Sri Lankan). About 3% of the total population of Dubai was categorized as â€Å"Western†. In addition, 16% of the population (or 288,000 people) lived in collective labor accommodation were not identified by ethnicity or nationality, but were thought to be primarily Asian. Type Our restaurant focuses on the market area of Dubai a fast growing country, whose cultural heritage of the people are both religious and hospitable people, but in Dubai as their culture diversifies and meets new culture that will conflict their own belief, our restaurant will try to manage and use this diverse culture in our favor, such as using the most delectable food of Dubai: Lamb as our new product line. Value Drivers As our value drivers we will use our variety of products and combine some of them to create new promos and products such as free upsize drinks, Pancit bihon/bijon perfect combo, Solve sarap and many more value propositioned products. Decision Process We will use our traditional advertising to let our restaurant be known to the target market, with the use of controlled advertisement of every six months  monitoring to see how customers respond to our billboard, flyers, and TV advertisement but statistic shows that Mang Inasal favorable ways of advertising are through Social media, TV, Events and Experience and Word of mouth. Next is trying to penetrate the new market through the use of discounts and promo’s due to our grand opening in the new target market for the first month, and maintain its standard customers a day and invest in improvement towards the target market. Competitor Analysis Market Position As a threat our competitors has the advantage to be the first known fast food chain in the country such as McDonalds, Burger king, Del Taco, Wendy’s, Hardee’s, KFC and Pizza hut. But what separates our restaurant towards our competitors is the unique product line that we offer, since we offer BBQ’ed and Filipino styled desserts products with the use of the most popular side dish that the food industry can offer which is Rice, we can patronage and capture the market through the use of our product line and cater new product line to adapt to the culture of Dubai. Strengths The strength of our competitor is Cost advantage, strong management, real estate, pricing power, innovative culture. Financial leverage, asset leverage, supply chain, size advantages, economies of scale, cost advantages, unique products, technology. The strength of our competitors can cause major problems in our brand recognition process of our restaurant, since some of our competitors are known brands; it can cause problems in the decision process strategy and in our brand awareness towards our competitors. Weakness The weaknesses of our competitors are Negative publicity, Unhealthy food menu, Job and high employee turnover, and Low differentiation. The weaknesses of our competitors that are mostly towards its employees can be an advantage for our restaurant, in which case we can use this to offer new jobs and programs for our workforce. Collaborators Mang Inasal is currently under Jollibee food corp. who owns 70% of Mang Inasal ’s market share but as a fast food chain Mang Inasal is now currently profitable since the owner of its large market share is the no.1 leading Fast food chain in the Philippines with over thousands of branches both nationally and internationally making it a main player in the Fast food chain industries, with its other fast food subsidiaries such as Greenwich, Red Ribbon, and other businesses. III. Target Market E. Market Segmentation Geographic Segmentation Dubai is located on the Persian Gulf, in the northeast of the United Arab Emirates. Dubai is the second largest emirate with an urban area of 3885 sq. km and the city is roughly 35 sq km. However it will expand to twice that size with the addition of the man-made islands; the Waterfront, the three Palms, the World, the Universe, Dubai land, as well as the construction in the desert. Psychographic Segmentation The UAE culture mainly revolves around the religion of Islam and traditional Arab culture. The influence of Islamic and Arab culture on its architecture, music, attire, cuisine and lifestyle are very prominent as well. Five times every day, Muslims are called to prayer from the minarets of mosques which are scattered around the country. Since 2006, the weekend has been Friday-Saturday, as a compromise between Friday’s holiness to Muslims and the Western weekend of Saturday-Sunday. Behavioral Segmentation Dubai buying behavior: Consumers in the three largest emirates tend to shop more at hypermarkets and frequent the smaller shops and convenience stores for last-minute food needs. In the more distant suburbs and the less-populated areas of the federation, smaller grocery and convenience stores play an important role in food shopping. The number of hypermarkets is increasing steadily with retail chains such as Carrefour, Spinneys and Lulu dominating the big format supermarket trade. These key retailers tend to partner with foreign companies to procure imported food products  directly, while small format grocery retailers rely on consolidated deliveries for replenishing their stock levels. The continued growth in both affluence and the expatriate population has created the need for a diverse range of food products in the UAE the food retail sector has responded by providing a range of foods and ingredients suiting the tastes of the different ethnic groups in the country. Data monitor has evaluated a number of food categories and projected growth at retail in most areas, particularly chilled foods, bakery/cereal products, savory snacks and pasta/noodles. F. Macro Environment PEST ANALYSIS Political and Legal Environment Overview of the Political System of United Arab Emirates: The United Arab Emirates is made up of seven emirates: Abu Dhabi, Dubai, Sharjah, Ajman, Umm al-Qaiwain, Ra’s al- Khaimah and Fujairah. The United Arab Emirates gained its independence from the UK on December 2, 1971. Its constitution was established on independence, and was made permanent in 1996. The form of government can be referred to as a federal presidential elective monarchy, as the president is elected from among the absolute monarchs who rule each of the seven emirates. Economic Environment The UAE, the world’s eighth largest oil producer, maintains a free-market economy with minimal restrictions on private-sector activities, international trade and capital movements. Despite the impact of the global economic downturn, the UAE’s economy has proved to be remarkably resilient. Higher oil prices, increased government spending and a noteworthy resurgence in tourism, transport and trade have contributed to the upswing in the economy. In addition, the successful restructuring of debt owed by high-profile companies, solidarity among the emirates and accommodative monetary and fiscal policies have all played a role in bringing stability to the market. The Economy of Dubai is mostly in the tourist sector and other finances of the country with over 50% of the countries finance is covered and 5% in oil 10% in real-estate, 12% in transportation and communication and 13% manufacturing. Social and Cultural Environment Dubai’s culture is rooted in Arabic and Islamic tradition Dubai is built on foundations that are rich in history and tradition. Dubai is a forward-looking society that is equally bound to its culture and heritage. Dubai has always been renowned for its tolerant outlook; Dubai has built a reputation for being open to new ideas and ways of doing things. This has enabled Dubai to become a global center for innovation, tourism and business. Sophisticated: Dubai is a city with style and charisma. Dubai has successfully fused sophistication with charm. It has redefined the meaning of luxury with its stunning hotels, award-winning restaurants and its position as an international shopping destination. Energetic: Dubai has an aura of vitality and a get-up-and-go spirit. Visitors are struck by the ingrained optimism and spirit of adventure and innovation that permeates through all layers of the community. To a holidaymaker, a business traveler or a resident, Dubai is a place where there is always something exciting to see and do. Embracing: Dubai aims to bring together the best in people Dubai’s success is based on the vision and commitment of its leadership, the generosity and aspirations of its people and the contribution of many people from different parts of the world, many of whom have chosen to make Dubai their permanent home. This creates a blend of many cultures that coexist peacefully. But in a religious country Dubai is a very conservative country having a strict dress code and with a very diverse culture in its social class. Technological Environment Dubai is today recognized as an international trading port. While rapid sophistication of the 21st century technology has changed the face of Dubai from timeless deserts to a thriving economy with strengths in trade, services, manufacturing and technology, Dubai maintains a fine balance of cultural legacy and a modern metropolis. G. SWOT Analysis Strengths Endorsements Large Target Market Market Leader in Barbeque Fast Food Chain Accessibility Strong Commissary System Weaknesses Filipino Culture Unhealthy food Brands under the Mang Inasal Commissary struggles Lack of Research for other countries Opportunities Local Culture and Tradition Cultural Diversity Philippines- Agricultural Nation New Brand Acquisition Urban Development Threats Foreign-owned and Local SME’s Global Financial Crisis Increase in Oil Prices Sanitary Issues Standards/ Health and Safety Political Instability H. SWOT Matrix Strengths 1. Endorsements 2. Large Target Market 3. Market Leader in Barbeque Fast Food Chain 4. Accessibility 5. Efficient Commissary System Weaknesses 1. Filipino Culture 2. Unhealthy food 3. Brands under the Mang Inasal 4. Commissary struggles 5. Lack of Research for other countries Opportunities 1. Local Culture and Tradition 2. Cultural Diversity 3. Brand Acquisition 4. Urban Development 5. Philippines being an Agricultural Nation SO Strategies (S3+05+03) Consider raising their own chickens (S3+S2+04) Expand network of stores to newly developed areas in the country (S3+03) Acquire business in order to penetrate new market WO Strategies (W2+03) Acquire restaurants that serve healthy food and introduce a healthy product line. (W5+02) Intensity research on other countries’ culture in order to cater effective marketing strategy towards customers culture and lifestyle Threats 1. Foreign-owned and Local SME’s 2. Global Financial Crisis 3. Sanitary Standards/ Health and Safety issues 4. Oil Prices 5. Political Instability ST Strategies (S5+T3) Continue adherence to standards and become a benchmark in the government sanitary health standards (S2+S3+T5) Strengthen advertising to reinforce market leadership amidst (S3+T2) Create more affordable meals towards the target market (S1+S3+T1) Intimidate competitors by reinforcing market dominance through the use of specialized BBQ product line WT Strategies (W5+T1) Intensify research on culture and develop marketing strategies to cater diverse market preferences (W2+T1) Can cater new product lines for a new market segment to fill in the gap between healthy foods and unhealthy foods IV. Marketing Strategies 1. Product/Service Strategy For our Product strategy we will use the most common strategy of Mang Inasal which is the Product development strategy – As seen in the analysis of Mang Inasal operations the past years, this strategy has been proven beneficial to the company. With good research and development, Mang Inasal is capable of continuing to produce products that fit well to the taste of their market. They could also continue innovating their current product line so as to continuously remain ahead of its competitors. And to compliment this strategy: Cost Leadership strategy – Best value strategy. In this strategy we can create a new product line to cater to a unique segment of their market. For example, creating a healthier product line for those who are weight and health conscious would be ideal. 2. Pricing Strategy For the pricing strategy our cost leadership would be best since our product are already affordable for the market, all we need to consider is the new product line that we have to offer towards our customers in order for us to capture new market segments and to achieve our goal in being the leading BBQ’ed specialized fast food chain in the country. And with our new product line we can assess the gap between the healthy foods and unhealthy foods, and cater the culture of non-muslim by offering non pork products such as lamb and goat. 3. Place/Location Strategy For the location strategy we will place our restaurants near hotels or inside malls but more specifically the Zamatao mall in Dubai which houses many competitors such as McDonalds, Burger king, Hardee’s, Wendy’s and so on, but these competitors are just indirect competitors since their product line differs from us, as a competitive edge, our fast food chain will be  placed in front of other fast food restaurant to intimidate our competitors and in order for us to capture our desired target market with the use of our new product lines and unique product position, since our products differ from their product line we can have the advantage of product positioning 4. Promotional Strategy In our promotional strategy we will use a controlled advertising having a 6 month monitoring towards the reaction of the customers in our advertisement to do further study in analyzing negative and positive factors in our promotional strategy and focusing on the positive reaction and lessen the negative factors of our advertisements and through the use of online and TV advertisement we can make our product known to the target market. 5. Positioning Strategy With the use of the diverse market we can cater and create new product lines to capture new segments of the market, and we should keep to our new market for now, and should avoid risk in the new market to prevent any major financial problems towards our restaurant in order for us to keep an update in our budgeting and opportunities in gaining new technology/insights in our environment to use as an advantage for our restaurants, and with the use of new insights we can raise new supply system in the new market to eliminate unnecessary cutbacks/problems in the inventory of our products and services. I. Financial Statement Requirements to become a franchisee If you are interested in becoming a franchisee of Mang Inasal, there are a few requirements you need to look into. Here are the franchise details of Mang Inasal: Franchise fee: Php 15 to 30 million Franchise fee inclusive of: use of brand, operational support, opening marketing support, and training support Product security deposit: Php 800,000.00 Franchise term: 7 years, renewable Store space requirement: 150 square meters to 200 square meters Advertising fee: 2% of gross sales Royalty: 5% of gross sales Estimated cost of renovation: Php 7 million to Php 9 million Cash Flows from Operating Activities: Operating Income (EBIT) 7,000,000 Depreciation Expense 800,000 Loss on Sale of Equipment 70,000 Gain on Sale of Land (500,000) Increase in Accounts Receivable (300,000) Decrease in Prepaid Expenses (200,000) Net Cash Flow from Operating Activities 6,870,000 Cash Flows from Investing Activities: Sale of Equipment 700,000 Sale of Land 3,000,000 Purchase of Equipment (500,000) Net Cash Flow from Investing Activities 3,200,000 Cash Flows from Financing Activities: Payment of Dividends (250,000) Payment of Bond Payable (300,000) Net Cash Flow from Financing Activities (550,000) Net Change in Cash 500,000 Beginning Cash Balance 400,000 Sending Cash Balance 10, 420,000.00 J. Balance Sheet ASSETS Current Assets: Prepaid Expense Inventories Other current assets 1,800,000 1,700,000 500,000 Total Current Assets 4,000,000 Noncurrent Assets: Property And equipment (Fixed assets) Deferred tax assets Other noncurrent assets 1,500,000 1,000,000 500,000 Total Noncurrent Assets 3,000,000 TOTAL 7,000,000 LIABILITIES AND EQUITY Current Liabilities: Accounts payable and accrued expenses Credit Card Payable Loan payable 3,000,000 2,000,000 500,000 Total Current Liabilities 5,500,000 Equity: Capital Stock Additional Paid-In Capital Retained Earnings 425,000 350,000 725,000 Total Equity TOTAL 1,500,000 7,000,000 V. Breakeven point In the Breakeven point our price per unit is Php 115 our variable cost is Php 99 and our estimated total fixed cost is Php 600,000: Price per unit – Php 115 Variable cost – Php 99 Total fixed cost – Php 600,000 600,000 à · (115 – 99) 600,000 à · (16) 37,500 units 115 x 37,500 = Php 4,312,500 The breakeven point in sales is 4,312,500 per month VI. EXIT PLAN For our exit plan strategy, we decided to sell-out the company in case of bankruptcy or other major financial problems, because sell-out is the most easy way in earning back the owner’s equity and the same time earn dividends afterwards – it clearly is in our interest to ensure our firm is a good fit for the buyer and therefore more likely to prosper. In other words we would create a win-win situation for both our company and the firms who are willing to buy the company’s asset and other subsidies.

Countries grow at different rates because they accumulate capital at Essay

Countries grow at different rates because they accumulate capital at different rates. Is this true Explain your answer - Essay Example Accumulation of wealth can be viewed in two ways. The first is where one party amasses wealth at the expense of another. The second is where there is an increase in the amount of wealth for both parties. It happens due to a mechanism in place that generates wealth for both parties. These two mechanisms cannot work in isolation. In the economic wars, available countries are using both tactics to gain economic advantages over others. A look at the two graphs above reveals a significant difference in the rate of GDP growth between a developed country and a developing country. There are three theories that expound how the difference in the rate of accumulating wealth determines the variation in the rate of growth between the various countries. The theory argues that the economic growth of a country is dependent on the output of its individual citizens. In country where the capital per individual is large, the rate of economic growth is higher. Therefore, in countries where the level of technology is high, lesser employees are required per unit of output. This cuts down the labour cost and increases the capital goods which have higher returns on the inputs. This confirms that the higher the capital goods per individual, the more the more the returns per input and hence a higher growth rate is achieved (Setterfield 2010, p.49). Karl Marx in his theory argues that, the rate of accumulation of wealth is determined by how much profit is returned back into the production process in order to produce more profit. He measures the rate of wealth accumulation by how much the capital is grown. The amount invested back into the production process determines how fast the wealth of the nation grows. He further explains that, the process of accumulating wealth involves legal trading between two parties for the purpose of making profit or just acquiring property from someone at their expense. This two process breeds both fair and unfair competition among nations for the

History Essay Example | Topics and Well Written Essays - 750 words - 55

History - Essay Example Though people from various cultures still existed, there was less interaction mainly because of language barriers. For instance in the US, the Spanish-speaking people felt secluded mainly in the education sector. The reason for these concerns was that non-English speakers did not have their own schools. Instead, they were taught together with the other students who spoke English language natively. During this time, there was no bilingual education, meaning there was little interaction, hence little cultural diversity. The scenario was unique to the US alone as other continents had similar issues. Further, to language barrier, it is in the 20th centuries that many counties, especially in Asia and Africa were under colonialists. In many of these countries, the whites did not freely interact with the locals (Korhonen p.395). However, during the same period minority groups started demanding their rights in every social sector including education. Consequently, governments in various countries started granting these rights resulting in cessation of animosity. For instance, in the US the Congress responded to Spanish-speaking minority groups’ demands by passing the Bilingual education Act that allowed non-native to receive education in own language. Thus, it could be concluded that cultural diversity was somewhat paradoxical because of colonialism coupled with marginalization of some races. However, the statement might seem inaccurate to people who had received independence earlier (Korhonen p.396). The Third World Radicalism was a movement that was started in the Latin America, and sought to address several issues. First on the list was the dependency that the third world countries had on the developed nations. According to the group, there were issues to do with inequality and unjust situations that the third world countries faced. For instance, the group claimed that whereas the developed countries had higher education, economic and

Reaction Time of Firefighters Research Paper Example | Topics and Well Written Essays - 1500 words

Reaction Time of Firefighters - Research Paper Example Similarly, the reaction time of night shift is comparatively higher than that of 10-hours shift (table 3). Thus, the results demonstrate that the firefighters working in 24-hours shift with are more efficient to respond to any emergency call. Further this hypothesis was tested using the anova test in order to see if there was any equality of variance across the shifts in which the firefighters were performing their job. This test also confirmed the assumption previously discussed that the reaction time increased with 24-hours shift as compared to the day shift and night shift (table 4). Thus, the performance level improves with the increase of shift timing. It is imparative to describe that in order to eliminate any wrong conclusion, these tests were recorded separaely in the beginning of shift as well as at the end of the shift. The above table shows the response from the beginning of shift while table 5 shows the test recorded at the end of the shift. However the results are consistant as these indacte the same standard deviation and standard error statistics which prove that the with the increase of shift-timing, the response time increases. The above results show the tests recorded for word identificaiton in the beginning of shift as well as at the end of the shift. ... 4 99.2500 7.80491 3.90246 86.8306 111.6694 89.00 108.00 24 hour shift 4 90.7500 15.30523 7.65261 66.3960 115.1040 68.00 101.00 Total 12 97.2500 10.93888 3.15778 90.2998 104.2002 68.00 110.00 It is imparative to describe that in order to eliminate any wrong conclusion, these tests were recorded separaely in the beginning of shift as well as at the end of the shift. The above table shows the response from the beginning of shift while table 5 shows the test recorded at the end of the shift. However the results are consistant as these indacte the same standard deviation and standard error statistics which prove that the with the increase of shift-timing, the response time increases. Table 5 RT word identification end of shift N Mean Std. Deviation Std. Error 95% Confidence Interval for Mean Minimum Maximum Lower Bound Upper Bound day shift 4 98.7500 6.55108 3.27554 88.3258 109.1742 93.00 107.00 night shift 4 98.7500 6.18466 3.09233 88.9088 108.5912 95.00 108.00 24 hour shift 4 76.7500 19.37997 9.68999 45.9121 107.5879 48.00 90.00 Total 12 91.4167 15.55318 4.48982 81.5346 101.2987 48.00 108.00 Color identification Test The above results show the tests recorded for word identificaiton in the beginning of shift as well as at the end of the shift. In orer to see how the firefighters would respond to the color test. In order to further illustrate the assumption, an other test was recorded in which the participants were required to answer to the color identification test. The result are consistant again as the it is confirmed from the table 6 that as the shift-timing increases the response time aslos increase. The same Table 6 Color Identification RT color identification beginning of shift N Mean Std. Deviation Std. Error 95% Confidence

Free Trade and Fair Trade Essay Example | Topics and Well Written Essays - 750 words

Free Trade and Fair Trade - Essay Example This unequivocal position, he views any and all tariffs as anathema to the enjoyment of the benefits of free trade, and an injustice to the consumer who deserves access to the best valued goods and services at the most economical prices. Milton believes that the consumer’s interest is paramount, and any other policy consideration inconsistent-valued his interest is distortionary. An interesting assertion in the article is the principle attributed by Friedman to Adam Smith, that citizens from a nation benefit from importing as much as it can and exporting as little as possible. Friedman interprets this as getting as much value as possible with deploying as little, thus accumulating value within the country’s borders. Fried Fair Trade. Stiglitz and Charlton proceed on the premise that trade can be a positive force for development. However, it is their position that liberalization should be carefully managed. The position of Stiglitz and Charlton is that the Washington Con sensus prescribed developing countries to expeditiously adopt a system of reduced tariffs and trade barriers, entailed unforeseen cost to these countries in what amounted to the unwarranted rapid and indiscriminate liberalization of their markets. The undue haste and lack of careful stewardship in the adoption of free trade policies have resulted to an unfair advantage on the part of developed countries. For instance, after the Uruguay Round, developed countries came away with a disproportionately greater part of the gains particularly on the issues of the reduction of textile protection and of tariff and subsidy reduction on agricultural goods. This left developing countries at a gross disadvantage for which they met succeeding trade negotiations with much less enthusiasm and volition.

Value Creation Essay Example | Topics and Well Written Essays - 250 words

Value Creation - Essay Example Upon complaining, the attendant would have provided me with another bag of chips or refund me. Evenson (2011) is of the assumption that good customer service is a great determinant of a business success. The author further asserts that good customer service creates an attractive business image in the market (Evenson, 2011). The customer preference is influenced by the human nature requirement of positive interaction. Organizations that spend heavily on creating an effective customer service strategy tend to succeed more that business that ignore the factor. In an argument by Evenson (2011) investing in the creation of an exceptional customer service system improves the market position of an organization. This is based on that good customer service also acts as a marketing strategy. From the arguments presented, it is an accurate assumption that good customer service is a basic business operational requirement. Businesses risk losing market relevance and preference if they ignore the significance and role of good customer

Submitted to the Chairman Essay Example | Topics and Well Written Essays - 3000 words

Submitted to the Chairman - Essay Example From the discussion it is clear that the healthcare sector, even though like any other business, has its own unique challenges such as uncertainties, powerful professionals at play, high utilization of technology, shortage of professionals and inconsistent external demands. All of these challenges can be mitigated by developing leaders through transformative learning, with a focus on the strategic goals and a long-term perspective.This study highlights that the Chairman returned from an industry leaders’ seminar with two major concerns – a paradigm shift from an Industrial Age to an Informational Age that is transforming what it means to be an effective leader, and new business models and leadership thinking and practices must emerge if businesses are to survive in the new environment as result of the GFC. These concerns have been addresses in the context of the healthcare industry.  The leadership so far was meant for a world of slower change, limited information flo w and clearer boundaries. With an accelerated pace of technological change and the proliferation of the internet, people today have a keenness to have a voice in the decision-making.  Globalization has led to better education systems which have awakened the consciousness of the people for better governance and leadership. Reflection has become a commonly adopted mode of finding innovative ways to deal with problems.  The basic assumptions are eroding and today clear boundaries do not exist between groups, organizations and sectors.

Exam 3 Essay Example | Topics and Well Written Essays - 750 words

Exam 3 - Essay Example In the science of linguistics there are hundreds of commonly used terms and abbreviations that help linguists to simply analysis of language. The most fundamental task when looking at the diagram is to define the terms and abbreviations contained in the diagram, logically starting at the top left position and moving to the bottom right along with the flow of the arrows (another communication tool). This will assist the non-linguist onlooker, who can then drawn on his own background—as well as the help given in this paper—to comprehend the meaning of linguistic terms. The most prominent term in the diagram is Lexicon. The lexicon is the vocabulary a language is made up of, which a combination of words and expressions. It is considered to be made up of lexemes, or different forms of the same word or expression (SIL International, 2011). An example would be â€Å"run, runs, ran and running,† a single lexeme. ... The abbreviation LF in linguistics stands for â€Å"logical form† and the abbreviation PF stands for the â€Å"phonetic form†, both of which are listed on the same level indicating that they are semantically equivalent (Freely, 2009). The phonetic form is shown to give rise to the phonetic output, of the literal words communicated, while the logical form gives rise to the linguistic meaning, which relies much more on the background of the speaker as shown by the additional arrows connecting extralinguistic knowledge with the final utterance meaning. The utterance meaning may be understood by the non-linguist, as in the case of the friend given in the exam problem, to be the meaning of a word or phrase. By defining the abbreviations terms given in the diagram, one could explain to a non-linguistic, such as the friend in the problem, that the diagram ultimately represents a way to understand word of phrase meaning in a logical and scientific fashion. In linguistics there are many forms of diagrams. The form demonstrated in this diagram is a flow chart. It is read from top to bottom, and from left to right, which is the standard in western cultures. Because the diagram subject is United States English, this form is the most logical, implying that most people that are to use the chart are also from western societies. If the diagram was aimed at eastern cultures, for instance Chinese or Japanese readers, a right to left orientation would be more appropriate. In the diagram, lexicon is given the highest priority by its placement at the top left. The secondary category defines the language type, US English, which also has the implications that many other languages exist and may be treated by similar diagrams. The child of the language

Trash Management and Environment Health Essay Example | Topics and Well Written Essays - 750 words

Trash Management and Environment Health - Essay Example Some wastes are hazardous not only because they contain harmful substances but because they may contain pathogenic microorganism. Wastes containing pathogenic microorganisms are referred to as infectious wastes. Infectious wastes are particularly dangerous since the pathogens can gain access inside the body using various routes. Health care waste can transmit human immunodeficiency virus (HIV) through improperly disposed contaminated syringe and needles. Improperly disposed sharps can also becomes sources of pathogen as the pathogens can temporarily harbor in sharps. When someone is injured by sharps it can potentially cause diseases. Another types of hazardous waste associated with health care is the genotoxic waste. They can be extremely irritating and harmful effects can be felt immediately after direct contact with skin or eyes. Antineoplastics such as alkylating agents can be considered cytotoxic at any point in the cell cycle (World Health Organization, 2008). Another hazardous waste are the chemicals and radioactive substances. Case studies in various states from 2001 to 2005, revealed the negative effects of improper disposal of hazardous wastes. In August 2001 in Wisconsin, an improperly disposed hydrochloric acid caused chemical burns to the sanitation truck driver. More than that, the residential area was also exposed to the chemical since 1 gallon of the hazardous substance was released. Similar incident took place in New York in June 2004. In June 2002 in Washington, an illegitimate methampetamine laboratory disposed of a hydrochloric acid in an apartment building dumpster. A sanitation worker who got exposed to the hazardous substance sustained a respiratory irritation when they dumped the hydrochloric acid back into the truck. In March 2003 in Colorado, an unknown quantity of a radioactive waste was disposed of by a hospital employee in a dumpster. When it was later picked up by a garbage truck, the contents activated radiation d etectors at the landfill. No one was injured in the incident but restrictions were placed in the landfill until the radioactive waste was removed (Morbidity and Mortality Weekly Report, 2005). Nitrate is another chemical which should be avoided however the worse part is that it can still get access to homes via drinking water. Although we are constantly exposed to nitrates because it is usually present in foods and our body requires a certain amount of nitrate. Aside from food however, nitrates are main components of most fertilizers hence there is a huge possibility that it may come in contact with the ground water should leakage of the chemical occurs. Since we may be exposed to this chemical through our drinking water, the United States Environmental Protection Agency (USEPA) has set an allowable limit of nitrates in the drinking water for it to be rendered safe for public consumption. When nitrate level is higher than 10 mg/L it can pose a serious health threat particularly to infants, pregnant and nursing mothers. The reason why excessive amount of nitrate should be avoided is that it has the ability to interfere with blood's function as supplier of oxygen to vital t issues in the body. This is especially harmful to infants as it can cause a blue baby syndrome. Gastric and bladder cancer are also risks that can be developed by

Investigating the effects of heat treatment on metals Essay Example for Free

Investigating the effects of heat treatment on metals Essay Metals have various uses in a wide range of industry, where the properties of each metal determine what the metal will be used for. When a metal properties need to be changed to satisfy particular needs, it can be modified by processing the metals with treatments such as cold working and heat treatments. Structure of metals Metals are made from their ore, at extremely high temperature. In this form, metals are in a liquid form. The liquid metals are cast by pouring it into moulds where it is cools down and solidifies. When metals are frozen, crystals start forming. These crystals begin to form throughout the metal, where they keep they keep rapidly growing until they reach a neighboring growing crystal structure. These crystals are called grains, where crystals that meet with one another are called grain boundary. Dislocation Dislocation are formed when defects are found in the crystal structures. This is often caused by when atoms are missing in a layer, This is shown in figure one. Secondly, the metal trip should be placed on top of the hottest part of bunsen burner. The metal should be kept there until is is seen glowing red. Once the metal has gone red, it should immediately be plunged into the previously filled beaker in step 1. Lastly swirl the beaker vigorously for thirty seconds. Tempering With any metal strip that has been quenched, place the strip unto a bunsen flamer until the metal strip goes a dull red. Once the metal has gone dull red, slowly remove the metal from the bunsen flame and pace on a heat proof mat, where it should be left to cool to room temperature. Annealing Firstly, heat metal strip for five minutes on the hottest part of bunsen flame. the whole length should of the strip metal should be heated. Next, half close the bunsen flame and continue heating the metal on the non luminous flame. When a minute or two has passed, starting moving the metal strip in and out of the flame, top start cooling down the metal. After a couple of minutes, remove the strip from the flame and place it on a heat proof mat, where it can cool to room temperature. Cold working Once the metal has been cooled down, a marker should be made 30mm from the tip of the metal suing a felt tip pen. The shorter end of the metal strip should then be put in between two wooden blocks(the marker line should still be visible). The wooden blocks should be clamped firmly on the table or bench to keep the two blocks in place. With leather gloves, bend the metal strip through 90 degrees where the strip is lying alongside the wooden block ( shown in picture B). The metal should be bending where the marker was made. Now the metal should be bent 180 degrees from its position, this is shown in picture C. This in total counts as two bends. To conclude, the strongest metal in the cold working was steel where it snapped after 44 bends. This changed when the metals where quenched, copper showed the most significant change, where the metal bent 64 times before snapping; indicating an increase in strength of copper. Significant changes was also present in aluminum. Quenching on the other hand had very little affect on steel, as the data shows that steel bent 43, slight decrease compared to cold working where the steel bent on average 44 times. Overall the most affected by quenching was copper, followed closely by aluminum, with the lowest being aluminum which has broke on average after 42 bends. In annealing, copper by far was the strongest metal where the average number of bends was 75. Aluminum and steel however, only bent 32 and 35 times, respectively. This shows that annealing heat treatment does little in increasing the strength of steel and aluminum. The heat treatment tempering, managed to increase the strength of copper and aluminum by a large margin, compared to the other two treatments. This indicates that tempering may be the best heat treatment due to it making copper bend on average 84 times and aluminum 64 times, which are the highest average for both metals. The strength of steel on the other hand decreased under tempering. Generally, aluminum showed the most changes on all three treatment, with tempering having the most effect. Copper strength also increased under all heat treatment, with it also showing the most significant change under tempering. Steel however, was either unaffected or decreased under all heat treatments, this may due to experimental errors Evaluation The procedure for each metal on the table above was repeated three times, to ensure that the experiment was reliable. New strips of metals were used for each new treatment to ensure that the accuracy of the results is not changed. In addition, the length was each metal was made the same, to make the results valid. The metals also needs to be bent as close to the strip as possible, as bending the strips to far may cause the metal to bend quicker, affecting the accuracy of the results.

Importance of Therapeutic Relationship in Cognitive Therapy

Importance of Therapeutic Relationship in Cognitive Therapy Within cognitive therapy, the therapeutic relationship, along with the emotional aspects of therapy in general, has historically been of less importance than for other therapeutic modalities. In the last decade this has changed and in the so-called third wave in cognitive therapy there is a much greater interest in the therapeutic relationship (Hayes, Strosahl Wilson, 2004). This essay evaluates the relevance of the therapeutic relationship in cognitive therapy with reference to the outcome research. The term therapeutic relationship covers a wide range of factors within therapy, each of which have been examined separately in the research. Hardy, Cahill and Barkham (2007) have suggested that it is useful to break down this research into three areas: establishing the relationship, developing the relationship and, finally, maintaining the relationship. Starting with establishing a relationship, Sexton, Littauer, Sexton and Tà ¸mmerà ¥s (2005) examined the first two sessions with 34 different clients using anonymous ratings at 20 second intervals. They found that better therapeutic alliances were associated with earlier meaningful connection and emotional involvement. Empathy is also thought to be a major component in establishing a relationship. The research on the contribution of empathy towards the therapeutic outcome has been subject to meta-analysis by Bohart, Elliott, Greenberg and Watson (2002). This found that between 7% and 10% of psychotherapy outcomes were explained by empathy indeed this relationship was particularly strong in cognitive therapies. Two further components central to establishing a relationship which have also garnered positive relationship with outcomes in the literature are engagement (e.g. Tryon, 2002) and mutual involvement (e.g. Tryon Winograd, 2002). The second research area is developing a relationship; in order to progress clients must have a sense of commitment, trust and openness towards their therapist (Hardy, Cahill Barkham, 2007). This means the therapist must effectively manage the relationship, including negotiating factors like transference and counter-transference (Ligiero Gelso, 2002). This area, however, has not been extensively examined within cognitive therapy. The third research area is maintaining the relationship. Research has examined how therapists deal with the inevitable problems that arise in therapeutic relationships. Better outcomes are generally predicted by successfully dealing with challenges to the therapeutic relationship. Challenges studied have included negative feelings towards clients (Gelso Carter, 1985), disagreements (Safran, Muran, Samstag Stevens, 2001) and resistance (Binder Strupp, 1997). Stiles et al. (2004) looked at the overall pattern of alliance development over the course of both cognitive and psychodynamic therapies. They found that those who had ruptures in the therapeutic alliance, which were subsequently repaired, had the best treatment outcomes. This, along with similar previous research by Kivlighan and Shaughnessy (2000) strongly underlines the importance of relationship maintenance in treatment outcome. Much of the research on the therapeutic alliance across treatment modalities has been reviewed in two meta-analyses (Horvath Symonds, 1991; Martin, Garske Davis, 2000). Both found positive support for its effect on outcome. In addition Norcross (2002) has estimated that 30% of psychotherapeutic outcomes are related to common factors mostly therapeutic alliance. This is compared to only a 15% influence of techniques a component of cognitive therapy that has traditionally been emphasised. This point, though, has proved controversial and DeRubeis, Brotman and Gibbons (2005) have criticised studies such as those cited above for merely providing correlational evidence. For example, almost without exception the studies analysed by Martin et al. (2000) were correlational. DeRubeis et al. (2005) argue that a good outcome could well be producing a good alliance, rather than the reverse. Further Safran and Muran (2006) criticise the meta-analyses for only explaining 6% of the outcome varia nce. Despite these criticisms Craighead, Sheets and Bjornsson (2005) point out that a strong therapeutic alliance is still a vital component of positive change and research continues to underline its importance in cognitive therapy (e.g. Krupnick et al., 2006). In conclusion, the research on the therapeutic alliance in cognitive therapy has generally demonstrated its association with a positive outcome for clients. The importance of establishing and maintaining relationships have both been demonstrated in cognitive therapy. Some have even suggested the supremacy of common factors such as the therapeutic alliance over specific techniques of the cognitive modality. These claims are tempered, however, by methodological concerns with correlational data, which mean that the therapeutic alliance could be a result of a good outcome. Despite this, given that current research continues to point to the benefits associated with the therapeutic alliance, it seems likely this factor will continue to emerge as a vital component of cognitive therapy. References Binder, J. L., Strupp, H. H. (1997). Negative process: a recurrently discovered and underestimated facet of therapeutic process and outcome in the individual psychotherapy of adults. Clinical Psychology: Science and Practice, 4(2), 121-139. Bohart, A. C. , Elliott, R., Greenberg, L., Watson, J. C. (2002). Empathy. In J. R. Norcross et al. (Eds.), Psychotherapy Relationships That Work (pp. 89-108). New York: Oxford University Press. Craighead, W. E., Sheets, E. S., Bjornsson, A. S. (2005). Specificity and nonspecificity in psychotherapy. Clinical Psychology: Science and Practice, 12(2), 189-193. DeRubeis, R. J., Brotman, M. A., Gibbons, C. J. (2005). A conceptual and methodological analysis of the nonspecifics argument. Clinical Psychology: Science and Practice, 12(2), 174-183. Gelso, C. J., Carter, J. A. (1985). The relationship in counseling and psychotherapy: components, consequences, and theoretical antecedents. The Counseling Psychologist, 13(2), 155. Hardy, G., Cahill, J., Barkham, M. (2007). Active ingredients of the therapeutic relationship that promote client change: a research perspective. In: P. Gilbert R. L. Leahy (Eds.). The Therapeutic Relationship in the Cognitive Behavioral Psychotherapies (pp. 24-42). Oxford: Routledge. Hayes, S. C., Strosahl, K. D., Wilson, K. D. (2004). Acceptance and commitment therapy: an experiential approach to behaviour change. New York: Guildford Press. Horvath, A. O., Symonds, B. D. (1991). Relation between working alliance and outcome in psychotherapy: A meta-analysis. Journal of Counseling Psychology, 38, 139–149. Kivlighan, D., Shaughnessy, P. (2000). Patterns of working alliance development: A typology of clients working alliance ratings. Journal of Counseling Psychology, 47(3), 362-371. Krupnick, J. L., Sotsky, S. M., Elkin, I., Simmens, S., Moyer, J., Watkins, J., et al. (2006). The role of the therapeutic alliance in psychotherapy and pharmacotherapy outcome: findings in the national institute of mental health treatment of depression collaborative research program. Focus, 4(2), 269-277. Ligiero, D. P., Gelso, C. J. (2002). Countertransference, attachment, and the working alliance: The therapists contributions. Psychotherapy: Theory, Research, Practice, and Training, 39(1), 3-11. Martin, D. J., Garske, J. P., Davis, M. K. (2000). Relation of the therapeutic alliance with outcome and other variables: A meta-analytic review. Journal of Consulting and Clinical Psychology, 68, 438–450. Norcross, J. C. (2002). Psychotherapy relationships that work: therapist contributions and responsiveness to patients. Oxford: Oxford University Press. Safran, J. D., Muran, J. C. (2006). Has the concept of the therapeutic alliance outlived its usefulness. Psychotherapy: Theory, Research, Practice, Training, 43(3), 286-291. Safran, J. D., Muran, J. C., Samstag, L. W., Stevens, C. (2001). Repairing alliance ruptures. Psychotherapy, 38(4), 406-412. Sexton, H., Littauer, H., Sexton, A., Tà ¸mmerà ¥s, E. (2005). Building an alliance: Early therapy process and the client–therapist connection. Psychotherapy Research, 15(1), 103-116. Stiles, W. B., Glick, M. J., Osatuke, K., Hardy, G. E., Shapiro, D. A., Agnew-Davies, R., et al. (2004). Patterns of alliance development and the rupture-repair hypothesis: are productive relationships U-shaped or V-shaped? Journal of Counseling Psychology, 51(1), 81-92. Tryon, G. S. (2002). Engagement in counselling. In: G. S. Tryon (Ed.). Counseling based on process research: Applying what we know (pp. 1-26). Boston: Allyn Bacon. Tryon, G. S., Winograd, G. (2002). Goal consensus and collaboration. In: J. R. Norcross (Ed.). Psychotherapy Relationships That Work (pp. 109-125). New York: Oxford University Press.

Popular Culture Essays

Popular Culture Essays Popular culture is always defined, implicitly or explicitly, in contrast to other conceptual categories: folk culture, mass culture, dominant culture John Storey, 2006, p.1 Before we look into more depth about the term popular culture we must first determine what it actually means. Firstly to break the term down, Raymond Williams says culture is one of the two or three most complicated words in the English language (cited storey 2006). To understand what William means we will take a look at his definitions. William refers to culture in three ways, firstly he states culture could be seen as a general process of intellectual, spiritual and aesthetic development. The examples storey gives are great philosophers, great artists and great poets which noticeably the word great is used giving a sense of high culture. Secondly a particular way of life, whether a people, a period or a group (ibid). - Popular Culture Now we have determined what the terms popular and culture mean we can now look at the word as a whole. Storey states that Popular culture is the culture that is left over after we have decided what is high culture (Storey 2009, p. 6). Popular culture is therefore seen as inferior culture or low culture (ibid). When you think about popular culture in this way there comes a problem, who determines which category it falls into. Storey states to be real culture, it has to be difficult therefore creating a division to who can and who can not. Pierre Bourdieu argues that cultural distinctions of this kind are often used to support class distinctions. Taste is a deeply ideological category: it functions as a marker of class (Bourdieu 1984). Popular culture is often taken from culture, diluted and then distributed to the masses for personal gain. Sub cultures are created to help a group of people who feel left out from society, find there place. When looking at sub cultures, they are often associated with the youth of society. It could be argued that sub cultures are made possible because the youth within society have much more leisure time. (Lifestyle) The reason for this is said to be because of the generation gap. Some sub cultures create a moral panic because it challenges the norm and goes against how the people should think and what they should be doing. In doing so they create there ideology according to how they feel about society which is often opposed to the elite. If this is the case then it suggests a political dimension to what popular culture is so therefore it is not just about leisure or entertainment. Popular culture and the mass media go hand in hand because the media creates a distorted image of how the world is and the masses are said to passively consume it. Popular culture is also argued to divert people away from what is important which is said to be beneficiary for the elite, an example of this is capitalism. (Storey 2006) Ideology conceals the reality of domination from those in power: the dominant class dont see themselves as exploiter or oppressors. More importantly though it works in favour of the elite as Storey states Ideology conceals the reality of subordination from those who are powerless: the subordinate class dont see themselves as exploited or oppressed. One of the most significant ideological practices in recent years has been the categorical dividing of what is popular and what is classical. Storey states the division between high and popular cultureà ¢Ã¢â€š ¬Ã‚ ¦is absolutely clearà ¢Ã¢â€š ¬Ã‚ ¦and transhistorical-fixed for all time. Up until recent years the divions of the two were quite prominent but with groups like Escala (who were on Britains got talent) the divide becomes blurry. Groups like Escala play classical music in a different way to the norm but which is still classical and since they were on a popular show they made classical music popular. But that does not mean it will stay that way because if you look at some of the Cds they are bringing out for classical music now with such titles as Pure Classical which may seem innocent but could be argued that the elite are trying to police the boundaries. The real question what has been discussed is, value. As we have look in the first part of this essay, culture is not a fixed thing, it changes over time. A prime example of this would be opera. It started off for working class people but over time soon change and now is for the elite in society. If you were to look at the price it started off at it was only a few pennies but now the price of a ticket is quite high which therefore excludes people from taking part. Another example of this would be of you were to take a look at Pavarotti who had top selling albums and chart toppers, who then went to put on a performance in Hyde park for free and a woman attending give a comment to say I cant afford to go to the posh opera houses and folk out  £100 for a ticket. Yet again you could see some of the elite trying to police the boundaries by giving bad reviews saying the park is no place for opera. When you take that review and think about what they are really mean, they are saying it should stay in the opera house and keep its exclusiveness . Ideologies gain persuasive powers to either directly or indirectly influence the way people live, how they behave and how they relate to each other. Ideology can be understood by a set of values and ideas that a certain group shares.

Counseling: My Personal Evolution Essay -- Counseling, Therapy

As with any academic venture there are times when a student is engulfed in self doubt and is distressed by the inevitability of change. Although these factors present themselves throughout many parts of the educational process, there remains a sense of purpose rooted in the belief of true compatibility. Nestled within this attraction is the opportunity to develop an external character that mirrors the beauty of the internal. It is this congruency in which one is motivated to continue on the journey to become a counselor. Throughout this journey I have been afforded the opportunity to become aware of the strengths and growing edges that I possess. When I consider the time I have spent in the counseling program thus far, I am reminded that in such a short amount of time I have evolved from an individual who was guarded and very much afraid of change and the efforts of social interaction, to a man exhilarated by human interaction and the opportunities provided to further my personal evo lution. In order to expand on this idea of growth I will reflect upon my current strengths and weakness, my personal reservations, and current interpersonal factors as they relate to intentional interviewing skills. Strengths and Areas of Improvement As I reflect upon the counseling relationship, I am drawn to the idea of genuine human interaction, an interaction characterized by openness to communication and a general setting free of judgment. It is within this relationship that I will be able to offer the ability in which the universe has gifted me. It’s within this true interaction in which I my true strength reside. Throughout the time I have been provided to learn and study the art of counseling, I have come to the conclusion that attending t... ... peace has grown, and the capability of recognizing my growing edges has allowed my evolution to them to a more enlightened individual. A reflective tool such as this paper has allowed me to delve deeper into what becoming an effective counselor really means. It has allowed me to understand a part of myself that I have neglected, a part of me that is an essential part of who I am, but I have shunned due to fear of acceptance. It has been through this process that I have come to the conclusion that although I may possess moments of weakness, it is the manner in which I react to these moments, in which I will be judged and the substance that I take from having them in which I will succeed. Having considered myself in counseling and the strengths in which I possess, I aspire to enrich the lives of others by assisting them to overcome barriers to true happiness.

Clockwork Orange Essay -- essays papers

Clockwork Orange In all of my reading, I have come to the conclusion that Anthony Burgess is one of the greatest literary genius’s of the twentieth century. His masterpiece, A Clockwork Orange, is unrivaled in obvious depth, insight, and innovation. The novel is a work of such quality, such perfection, that it seems to be genuinely written by a literary demigod. The novel's main theme deals with free choice and spiritual freedom. More specifically, "[The ethical promise that 'A man who cannot choose ceases to be man'] can be taken as both the explicit and implicit themes of the novel" (Morgan 104). Anthony Burgess expresses his view that no matter how "good" one's actions are, unless one has free moral choice, he is spiritually damned. The novel revolves around one criminally minded teen, Alex, whose world consists of rape, murder, and ruthless violence. Alex is eventually setup by his "droogs" (friends) and is arrested and jailed. After some time in jail, Alex is placed in a new rehabilitating program that uses electro-shock therapy, new medicines, and exposure to violent film. The program breaks all that Alex holds dear and builds him up with a new artificial conscience. This part of the novel "presents the reader with a new, reformed Alex, an Alex without free will or freedom of choice, an Alex who has become a victim" Burgess considers this lack of freedom to be spiritually murderous and terribly wrong. Burgess knows that it is better to choose to be evil, than to be forced to be good. Alex is tormented by his new state of oppression. He is incapable of making any choice; he must always do what is good. Alex is then taken under the wing of a writer who is fighting the oppressive government. The writer... ...a way that appears to distance it. Stanley: If this occurs it may be because the story both in the novel and the film is told by Alex, and everything that happens is seen through his eyes. Since he has his own rather special way of seeing what he does, this may have some effect in distancing the violence. Some people have asserted that this made the violence attractive. I think this view is totally incorrect. Bibliography: Coale, Samuel, Anthony Burgess (1981); Mathews, Richard, The Clockwork Universe of Anthony Burgess (1978). Kagan, Norman, The Cinema of Stanley Kubrick (1989); Nelson, Thomas Allan, Kubrick: Inside A Film Artist's Maze (1982); Phillips, Gene, Stanley Kubrick: A Film Odyssey (1975); Walker, Alexander, Stanley Kubrick Directs, rev. ed. (1972). English to Russian Dictionary (1996). â€Å"A Clockwork Orange† (1963); Burgess, Anthony

Lofts at Las Colinas Apartments

My area of choice is Irving, Texas. My evaluation shall be based on a one bedroom apartment. The cost of renting apartments across this area will vary depending on various factors, some of which include the location of the apartment, how pet friendly it is, and the amenities available (e.g. swimming pool, fitness center, high speed internet, etc.).The ten apartments that I shall evaluate are: Archstone at MacArthur Apartments (located on 1100 Hidden Ridge Road), Lincoln Lakeside (on 6727 Deseo), Huntington Ridge Apartments (situated at 4220 Esters Road), Hillcrest Apartments (located on 3149 West Walnut Hill Lane), Tuscan Villas Apartments (located on 6445 Love Dr), Delano Apartments (located on 1001 Lake Carolyn Parkway).Lofts at Las Colinas Apartments (located on 1050 Lake Carolyn Parkway), Glen Arbor Apartments (located on 4003 N Belt Line Rd), and Surrey Oaks I and Surrey Oaks II Apartments (both located on 1814 Estrada Parkway) (MyNewPlace, 2008).Standard amenities across all th ese apartments include a pool, spa, package receiving, storage space, a fitness center, a BBQ/Picnic area, and on-site maintenance. For a standard one bedroom house, Archstone at MacArthur charges an average rate of $845. In addition to these amenities, the location of Archstone at MacArthur is ideal. Situated in the heart of Las Colinas, it is sandwiched between shopping malls and restaurants.Las Colinas’ central location between   Dallas and Fort Worth and its proximity to the DFW Airport has made it a magnet for the offices of corporate bodies, and also boasts of luxury hotels, country clubs, exclusive resorts and luxurious mansions. This has made it a prestigious address both for up market homes and offices and it remains a planned community. In addition, pets are also allowed (MyNewPlace, 2008).Lincoln Lakeside Apartments, in La Villita, San Antonio, charge much more than Archstone at MacArthur Apartments.At $930, these apartments however offer more amenities. In addit ion to the amenities offered by Archstone at MacArthur Apartments, Lincoln Lakeside also offers high speed internet, a sundeck, a business center, and a clubhouse. These extra facilities would help explain the higher rates charged.Like the Las Colinas, La Villita is a planned community, located on the eastern banks of the San Antonio River, and is served by a large number of shops, galleries and restaurants. It is in the Central Loop (â€Å"downtown San Antonio†) area which is bound by Interstates 35, 37 and the US highway 90, which run around it (MyNewPlace, 2008).Lofts at Las Colinas Apartments charge even more. At $1, 219 for a one bedroom apartment, it is one of the most expensive addresses in Irving. However, it offers much more in the way of both amenities and location than either Lincoln Lakeside or Archstone at MacArthur.In addition to the standard facilities and in addition to high speed internet, a sundeck, a business center and a clubhouse, Lofts at Las Colinas Apa rtments offer controlled access, a courtyard, night patrol, a rec room, and elevators.In addition, it offers access to four major freeways, is located at the heart of the Los Colinas CBD, and fronts the promenade of the Lake Carolyn. It restricts some breeds of pets and as a matter of policy allows a maximum of only two pets (MyNewPlace, 2008).In contrast, apartments such as Surrey Oaks 1 Apartments which have only the standard amenities cost much, much lower. At Surrey Oaks 1, one would pay an average of only $450.Surrey Oaks II, with the only extra feature being night time patrols, go for a comparable rate of $470. Glen Arbor Apartments, which have similar amenities and no extras, go for only $489. Hillcrest Apartments have even fewer amenities and charge only $480 for a one bedroom apartment. At $535, Huntington Ridge Apartments throw in an extra benefit in the form of night patrols (MyNewPlace, 2008).At an average rate of $979 for a one bedroom apartment, Delano Apartments are a lso considered upscale. Reflective of the rates are the extra amenities that the apartments offer. In addition to the standard facilities that one would find in Surrey Oaks for example, Delano Apartments also offer concierge services, a sundeck, elevators, high speed internet, a courtyard, a rec room, a clubhouse, and a business center.Like the Delano Apartments, Tuscan Hill Villas Apartments also charge premium rates for more top-of-the-class amenities. At $935 a month for a one bedroom apartment, the apartments have all the facilities that upscale apartments such as Delano, Lofts at Las Colinas, and Lincoln Lakeside Apartments offer (MyNewPlace, 2008).An examination of the location also shows that homes that are considered upscale (more luxurious and comfortable) charge higher rates. This explains why the exclusive Lofts at Las Colinas is almost two times as expensive as Surrey Oaks 1.   Those with more amenities are more expensive.That explains why Delano is much more costly th an Hillcrest. Those apartments which are located close to transit systems, in downtown locations, or close to shopping malls charge relatively higher rates than those which are not.Lofts at Las Colinas’ close proximity to the downtown of both Dallas and Fort Worth has certainly also contributed to the princely sum of $1,219 that it charges for a one bedroom apartment. Areas that charge more than $900 are considered upscale (MyNewPlace, 2008).

Marketing of Financial Services †Georgia Supplemental

According to the case Florida seems to be a flourishing prospective market for supplemental insurance. The demographics of the state already show large migration trends resulting in influx of young families coming into the state which is offering them comfort and security with better jobs. According to the 10 year projection of Georgia Supplemental, of the activity in the Florida market, the demand for supplemental insurance is bound to increase. This is because of the increasing members in the household in the future years and the fact that most employers in Florida do not provide complete coverage of expenses through insurance. The case depicts the statistics that this particular segment of the market is to grow at 6-7 percent in the next 10 years. Another issue which makes Florida an attractive marked for supplemental insurance policies offered by Georgia is that sideline expenses are often not covered under medical insurance policies and Georgia supplemental has managed to tap onto this market by providing policies for large expenses which are not covered by traditional insurance selling companies. The research conducted n 2003 by Benefits Research Inc. stated that an average family spent just about $500 on dental expenses and only about 29 percent of these expenses was focused on preventive care. Similarly, it was found that only 17 percent of the employers’ n Florida were offering their employees with vision care which is a main product and service provided by the Georgia Supplement. This also shows room for a prospective market which can be captured by the company if it decides to expand into Florida. Conclusively, according to the information provided in the case it is a very prospective and fruitful venture for Georgia Supplemental to expand into Florida. The decision of the expansion may be somewhat biased as well as a costly one due to the CEO’s affiliations with the state but the statistics and records show that the market is ripe for the kind of products offered by Georgia and the company expansion would prove to be successful in the coming years. 1. What is your assessment of the proposed direct mail campaign and the promotional letter? Direct mail has already been a successful mode of promotion for financial services and products like credit cards. The assumption in this case is that by using direct mail technique to inform the employers in Florida about the products offered by Georgia the company would be able to promote its product to their future market. This is an appropriate strategy as it tends to drive traffic to the store, generate and increase sales for the company as well as help generate interest and promote the products by promoting brand recognition and cultivating long term relationships with the clients. However, more perseverance is required on the part of the company. It is mentioned in the case that the CEO has contacts in the Florida region. The company can use these contacts as well as the referrals of the satisfied customers in its other markets to build trust and awareness of the company and its products and services in the Florida market. This can be done by sending out promotional letters by direct mail as mentioned in the case. However another more personalized method would be to hold an event or a conference in Florida where the prospective employers and satisfied customers from other markets could be invited, a promotion pitch can be shown to them and the event would also enable the company to build long term business relationships with their prospective clients. This method of promotion would be more expensive than direct mail and likely to drive up the expenses for the company. This method can even support the direct mailing as it would help attract more customers while maintaining the current ones and helping retain them as well. Reference 1.Wolf, K., (1998), Planning a Successful Direct Marketing Campaign, WGSC Publications, available at: http://cpa.utk.edu/pdffiles/adc9.pdf      

Climate Change Effect on Polar Bears

Climate Change Effects on Artic Polar Bears Kenneth Halvorsen COM/156 09/30/2012 Jocelyn Henson Climate Change Effects on Artic Polar Bears Climate warming and ecological changes have caused a significant threat to the declining population of polar bears in the Arctic which is affecting human habitats Polar bears, the largest of the terrestrial carnivores, live on the Arctic ice for the majority of the year. The icy habitat allows polar bears to hunt for their primary prey – seals. The powerful species’s survival completely depends on their ability to use ice for feeding and breeding.Some of the highest degrees of global warming effects have been on the polar regions of the world. Scientists around the globe are in agreement that such effects of greenhouse gases produced mainly through human induced emissions have resulted in an increase of the earth’s surface temperature. The continued denial concerning global warming could result in the complete polar bear exti nction. Unquestionably, the beautiful species’s future depends on the protection of the arctic environment: its pollution levels, indigenous peoples hunt and total loss of ice.So, what should be done, if anything, to save the polar bear habitat? To begin analyzing the issue, let’s first discuss some of the delicate specifics of polar bear habitat and environment requirements which are critical for survival. Polar bears, as the largest of the bear family, must sustain enough food and accumulate enough body fat to keep those alive during the ice free period. They need to consume at least five pounds of seal blubber per day to stay healthy. Also, as they are the largest land predator in the world, bears live on the ice in locations where it is viable to hunt for seals which are their primary prey.Yet, they will also hunt Artic fox. They have been known to eat birds, reindeer, rodents, fish, or even the carcass of a dead whale. Strong swimmers, the bears roam over the vast expanses of sea ice while paddling with their front legs and using their rear legs as a ruder hunting for ringed seals, bearded seal, and occasionally beluga whales and even walrus. Polar bears have no natural predator and have no fear of man which makes things dangerous for both. There are few animals that will attack a man unprovoked yet, the polar bear is one that will actually hunt down humans and eat them.The problem begins where studies show that climate warming is creating a much shorter duration of time for sea ice and, therefore, is extending a later freezing in fall as well as early ice break-ups during summer. These changing conditions have shown seal depletion and a decline in the polar bears population. The average annual extend of ice has exceeded 1 million square kilometers. With over 40 percent decrease within the past 30 years of the ice coverage the population of polar bears has been substantially threatened (U. S. Fish and Wildlife Services, 2008).This and other climate change factors have affected the species’s food supply chain. Polar bears population growth in general is extremely slow and fluctuates in response to natural factors, the major one of which is their prey ability. The bears need to maintain a high level of body fat, especially for the females in order to have healthy cubs. Nutritionally stressed, the mothers are being greatly affected by the rising sea levels in the marine regions with the most pronounced temperature increases. An increase in polar bear sightings have been reported near human settlements during the open water period in recent years.For example, Inuit hunters have reported an increase in bear population because of an increase in sightings near their villages. This has led to more hunting tags issued. Such observations are misleading and the increased sightings should be related to the fact that the bears are seeking an alternative food source. Additionally, offshore drilling for oil and shipping have t hreatened polar bears status. Years of data from satellite imagery as far back as 1970 shows a decrease in population and poor body conditions surrounding the populations of bears near Western Hudson Bay and Baffin Bay.These two populations are more likely decreasing and not increasing. As these populations decrease the continued problematic interaction with man will most likely continue and could very well increase, as the bears seek alternative food sources through the extended summer months (Stirling, Parkinson, Sep. , 2006). Scientists have very specific ways of tracking the earth’s temperature. The world’s temperature is constantly monitored from land-based weather stations and ocean buoys. They also use tree rings, coral reefs, and ice cores. The evidence shows the earth’s temperature is increasing.Three main source possibilities could be responsible for the increase in global warming: the sun, the earth’s reflectivity, and greenhouse gases. All thr ee have been studied carefully, and the only one that matches up to the data is levels of greenhouse gases. The more fossil fuels we burn the higher levels of greenhouse gases (Environmental Defense Fund, 2012). The polar bears’ survival completely depends on their ability to use ice for hunting, and some of the highest degree of global warming effects has been on the polar regions of the world.Fortunately, with technological advancements researchers are now able to follow individual bears over a long period of time and collect valuable data on the species’s habitat concerns. The greater understanding of population trends and dynamics allows scientists worldwide to provide critically important data that will further assist in environmental management decision. â€Å"Studies show a significant decrease in polar bear populations from 1984 through 2004 near the western coast of Hudson Bay and in the community of Churchill, Manitoba, Canada† (Regehr, 2010).The level of human presence and recent commercial activities in the Artic, such as oil spills and contaminants, shipping and hunting have exposed polar bear population to higher risks and, as a consequence, have increased this species’s habitat food stress. Now, as much as one-third of the world’s polar bears are facing extinction. Interestingly enough, multiple social groups believe that there is no reason for panic and some of the data used in polar bear population decrease is false. The controversial opinions are opposing to the entire fact of global warming and climate change with explanation of political tricks on consumers.Additionally, a large number of scientists and distinguished engineers disagree with the fact that an immediate and drastic action is needed to protect polar bear species’s survival and control of global warming impacts. Environmental campaigners suffered a major blow in 2009 when emails stolen from computers at the University of East Anglia were leaked and were hailed by critics as evidence of scientists attempting to suppress evidence that contradicted the idea of man-made climate change. An inquiry into the scandal failed to find any evidence of malpractice by the scientists and a review of the science also ound it to be sound, although the findings were met with claims of bias from skeptics. â€Å"The science has become stronger and stronger over the past five years while the public perception has gone in completely the other direction (Gray, 2012). â€Å"A recent BBC poll found that 25% of British adults did not think global warming was happening† (Gray, 16. 2012). Nevertheless, polar bears have been listed as threatened by the U. S. Federal Government, Department of Fish and Wildlife Service in May 2008). Accordingly, one of the highlights in mitigation measures and species habitat preservation was a formation of PBSG membership.In 1973 The International Organization called Polar Bear Specialist Group has nego tiated and executed an Agreement of the Conservation of Polar Bears. (IUCN Species Survival Group, 2012). The meetings are held in Greenland every 3 to 5 years with the emphases on advancing the principles of the Agreement. As a result of the recently conducted series of meetings in June 2001 a working group has been assigned and funded to expend the knowledge on the essential life functions of polar bears and other marine animals.Such evaluation of the species’s immune and hormonal systems would significantly improve the continued efforts of humanity in preserving the Artic environment. These and many other initiatives remain to be under development status. However, the progress is being noticed and is pleasantly acknowledged. Multi-discipline mitigation measures must be addressed by the upcoming generation of human policy makers. Among multiple models of polar bear population and habitat features one can clearly notice an inevitable and non-reversible threat to important sp ecie of the world’s largest bear.Therefore, understanding of the climate change and a greater precision in making management decision must remain being a worldwide concern. Neither the five countries of PBSG membership bound by a 1973 treaty discussed above no the American Environmental Protection groups themselves would succeed with this uneasy task of polar bear habitat preservation without a worldwide cooperation. References Ellis, R. (2009). On thin ice: The changing world of the polar bear. Knopf. Environmental Defense Fund (2012). Climate Change Impacts. Retrieved from: http://www. edf. org/climate/climate-change-impactsIUCN Species Survival Group (2012). IUCN/SSC Polar Bear Specialist Group. Retrieved from pbsg. npolar. no Gray, R. (2012, October). Climate Scientists Are Losing The Public Debate on Global Warming. The Telegraph. Retrieved from: www. telegraph. co. uk Kuhn, M. (2010). Climate Change and The Polar Bear: Is The Endangered Species Act Up To The Taks? Alask a Law Review, Vol 7. , Issue 1, p. 125-150, 26p. National Geographic Society (2012). Polar Bear Ursus maritimus. Retrieved from: http://animals. nationalgeographic. com/animals/mammals/polar-bear Peacock, E. , Derocher, A. E. , Thiemann, G. W. , Stirling, I. (2011).Conservation and Management of Canada’s Polar Bears (Ursus maritimus) In A Changing Artic. Canadian Journal of Zoology. Regehr, E. V. , S. C. Amstrup, and I. Stirling (2006). Polar bear population status in the southern Beaufort Sea. U. S. Geological Survey, Alaska Science Center, Anchorage, Alaska. USGS Open-File Report 2006-1337. 20 pp. Regehr, E. V. (2010). Climate Change threatens polar bear populations. Ecological Society of America. Stirling, I. , Parkinson, C. L. (2006). Possible Effects of Climate Warming on Selected Populations of Polar Bears (Ursus maritimus) in the Canadian Arctic. Artic Vol 59, No. 3, p. 261-275.

Employment and New Blood Essay

â€Å"More emphasis should be placed on the external supply of employees for meeting future needs because these employees bring new blood into the organization. This results in more innovative and creative ideas. † Do you agree or disagree with this statement? Explain your response. Although there is enough data available to validate arguments made from both sides. One can presume that depending on which side of the gate debaters find themselves, it is more likely that their point of view will be biased. However it may be worthy to note that though external employees can indeed bring â€Å"new blood† to the organization, sometimes they can also bring bad blood, which can often contaminate the pool and create a hostile working environment. No one can inherently deny that from time to time a growing organization will definitely need to import an external supply of personnel. The health and profitability of the organization may warrant it. However passing up a legitimate opportunity to promote a deserving employee from within is my view totally unjustifiable and inexcusable. And there are many factors which prove that it may ultimately be beneficial for an organization to hire internally. â€Å"Is it Better to Promote From Within or Hire Externally? With limited resources, the best option is to promote from within. Doing so will save a considerable amount of time and money spent on recruiting. Also, by giving preference to internal staff, you’ll demonstrate that there are growth opportunities within your company – a factor that will motivate some employees to be more productive. Find a gem within your staff and, with proper training and incentives, he or she will pay dividends for years to come! www. businessfinancestore. com/2012/06/26/is-it†¦ Hiring from within is both time and cost effective. By hiring externally, you’ll have to advertise openings to prospective applicants. Unless you have a very reliable network or rely completely on websites that allow free posting, you’ll incur some expenses in the process. Internal recruitment reduces the cost of training the new blood about the different strategies of working in the organization as the person who is already working with the organization will already have the knowledge about the work that will be given to him when he will be promoted. No need to pay for job ads, take phone calls and emails from interested applicants and it will be easier to schedule interviews An argument can also be made that when it comes to profits, no financial gain can equate the benefits that an organization can reap from a boost in employee morale, especially if it is gained as a result of an internal promotion. It increases the incentives for your staff to do a good job. Employees will have more of a reason to stay with your company. Employees may begin to resent you if you habitually hire external employees. And once word gets out that there aren’t many (or any) growth opportunities in your organization, this could also hurt your recruiting efforts. Hiring internally also builds loyalty among the employees: with the help of the internal recruitment the organization will be able to gain the loyalty of the employee who is working with the organization. As he/she will be aware that the organization knows about the worth of the person because of which he/she is being promoted and will also encourage other employees to prove their worth to the organization. It ensures the stability from continuity of employment: Internal recruitment helps in creating the stability and the continuity of the employees of the organization, as they will be encouraged to work hard to gain the status that they look forward to which will help in attaining the stability of the employees. So, to conclude we can say that the internal recruitment is the best way to motivate people within the organization to work hard towards the organizational goals and will also reduce the cost and time that is being spent on the procedure to select the new blood from outside for working in the organization.